LOCAL LEAD LEAKAGE SCORECARD VSP Ventures / Uplink Local diagnostic worksheet Use this as a diagnostic worksheet only. Do not use it to promise leads, rankings, revenue, booked jobs, or time savings. BUSINESS SNAPSHOT Business name: Website: Google Business Profile: City / service area: Primary services: Highest-value service: Main lead sources: SCORE EACH AREA FROM 1 TO 5 1. Lead source clarity Score: Evidence: Lowest-friction fix: 2. First-response owner Score: Evidence: Lowest-friction fix: 3. Response speed Score: Evidence: Lowest-friction fix: 4. Qualification notes Score: Evidence: Lowest-friction fix: 5. Follow-up path Score: Evidence: Lowest-friction fix: 6. Proof log Score: Evidence: Lowest-friction fix: TOTAL SCORE Total: 24-30: organized lead path; look for small speed/template/reporting gains. 18-23: one or two visible leaks; start with the lowest score. 12-17: likely ownership, response, or follow-up leakage. Under 12: map the lead path before suggesting tools. FIRST FIX CANDIDATE Primary leak: First small fix: Owner: Proof to collect: What must stay guarded: GUARDED ACTIONS Stop before external outreach, client-visible promises, pricing quotes, CRM/form/calendar/inbox/text/phone changes, paid tools, phone/SMS setup, customer or prospect data handling, regulated-industry claims, provider/model route changes, account or credential access, or any spend.