Weekly Social Writing Workflow Planner

Use this before choosing a paid thread or social writing tool.

1. Weekly idea capture
- Main theme for the week:
- Three rough ideas:
- One idea that deserves a thread:
- One idea that should stay short:

2. Platform plan
- X/Twitter:
- Threads:
- Bluesky:
- LinkedIn:
- Newsletter:
- Skip this week:

3. Draft and review rhythm
- Drafting day:
- Review day:
- Review owner:
- Claim/tone checks needed:
- Scheduling day:

4. Repurposing check
- Which idea can become more than one format?
- Which platform needs softer wording?
- Which version should not be repurposed?

5. Tool-readiness signals
Check any that are true for several weeks:
- Drafts are getting lost.
- Scheduling is painful.
- Repurposing is repetitive.
- Another person needs to approve content.
- Analytics changes next week's plan.
- A calendar view would prevent mistakes.

If fewer than two signals are true, stay with free/native tools for now.

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